Blogging: The Ultimate Brand Builder

Blogging has taken the internet by storm, as a way to share thoughts and information and market individuals and businesses online. Blogs have many uses, from acting as an online diary for individuals, to driving business to a website. [Read more…]

Is There a Purpose Behind Your Actions?

Are you feeling good about your work – and your company?

We cannot live for ourselves alone. Our lives are connected by a thousand invisible threads, and along these sympathetic fibers, our actions run as causes and return to us as results.
– Herman Melville

Take a few minutes to remember . . .
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How to Identify and Leverage Your Strengths

Using your strengths is critical to your success in work.

Most Americans do not know what their strengths are. When you ask them, they look at you with a blank stare, or they respond in terms of subject knowledge, which is the wrong answer.
– Peter Drucker

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7 Reasons Why You Should Consider a Brand Message

Personal branding was just an idea in the ’90s when Tom Peters wrote one of the first articles about personal branding (in Fast Company magazine). Since then, personal branding has become essential.

…the core of branding, beyond telling truth, is to be true to yourself.
– Dr. Seamus Phan, author of DotZen

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Defining Your Mission: The Key to Success

Most companies know how important it is to have a clearly articulated “mission” or “purpose” statement.   A good mission statement gives everyone a clear sense of direction and focus. But many companies still don’t know how to communicate their mission, or how to hire people who align with the mission. [Read more…]

How to Avoid Being a Square Peg in A Corporate Culture Circle

Corporate culture fit is essential to your success in work. Have you ever worked in a company where you just didn’t fit in? Most people in their job searches don’t spend enough time evaluating whether the corporate culture of a prospective employer is a good fit for their own personality and workstyle.
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